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Willingboro, New Jersey is a residential community initially purchased and subdivided by Levitt and Sons for plans of property tax profit, following previous incantations of Levittown in New York and Pennsylvannia. By 1956, Levitt had acquired 90% of the Township and developed Willingboro in idealistic planned suburbia. This neighborhood of single-family homes near Rancocas Creek cost up to $40,000 in 1970.


Gans, Herbert J. "The Levittowners: Ways of Life and Politics in a New Suburban Community." Pantheon Books, 1967. "A Short History of Willingboro." Willingboro Public Library, 2010, Accessed 14 Dec. 2016.


This object from the Chester E. Smolski photographic slides and publications, housed by the Rhode Island College Special Collections, and any of its digital surrogates are the intellectual property of Rhode Island College. This digital object is protected by copyright and/or related rights. The digital material presented here is licensed with a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License. This content can be used, shared, or adapted for educational and scholarly purposes. For permissions to use this item please contact All uses must include appropriate attribution.

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Recommended Citation

Chester E. Smolski photographic slides and publications, MSS-0041, Special Collections, James P. Adams Library, Rhode Island College.


neighborhoods, housing, suburbs, new town, new towns, suburbs, William Levitt